Ya, we knew that Indian ad market is growing at a rapid pace but I (being least interested in advertising after MMC lectures) was surprised to know that four giant conglomerates that dominate world advertising also control 96 per cent of India's ad market. The country's $2.7 billion ad biz is growing at 13 per cent annually. There are 250-odd TV channels, up from 100 five years ago, while scores of new newspapers, magazines, and Web sites present fresh opportunities. To know more click below
http://inhome.rediff.com/money/2005/dec/19bspec.htm
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